To introduce America to "ATS vs The World," an integrated campaign that pitted the all-new Cadillac ATS against four of the most brutal roads on earth, we created a never-before-seen fusion of 3D chalk mural art and augmented reality.

Awards:

Communication Arts Interactive Annual

Webby runner-up

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www.commarts.com/project/22890/cadillac-ats-vs-the-world-3d-chalk-mural

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