Fresh Apple
Film, Social, Digital, etc.
Recent Apple work.
Apple One - The McFarlands
On the Apple services team, I've had a hand in a few creator-led films and campaigns..
This social film for the all-in-one subscription service, Apple One, was created by popular influencer family, The McFarlands, with help from an amazingly-talented team at Apple. All from an idea we pitched.
The post had a reach of 4.2 million on TikTok and 1.2 million on Instagram.
Press play
Apple News+.
All you're into, all in one place.
In our flagship campaign for
Apple News+, we combined iconic photography and thoughtful phrase turns to showcase the app's diverse array of content.
An animation from the campaign.
Banners were shown to non-News+ subscribers in the Apple News app to let them know what they're missing.